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Marketing

LibGuide to Marketing resources at Sims Memorial Library.

Marketing

 

Stay tuned for new and relevant resources! These will further enrich your research and knowledge. Remember that a Librarian is constantly available to help you find the information you need.

This guide presents selected resources for Marketing & Advertising which are available through the Southeastern Louisiana University Sims Library and open access websites.

Please add suggestions for other websites and resources here.

 

Photo: "Vintage Corvette Advertisement - Rare Insider's Peek At '57 Corvette Marketing - Corvette Fever Magazine." Super Chevy. Super Chevy, 16 Aug. 2010. Web. 04 May 2017.

Directories

Brands and Their Companies
--Reference Stacks-- HD 69 B7 .C662 (2 vol. & suppl.)
Broadcasting & Cable Yearbook
--Reference Stacks-- HE 8689 .B77
Companies and Their Brands
--Reference Stacks-- HD 69.B7 .C66 (2 vol.)

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Style Manuals

The AMA Handbook of Business Writing
--online-- netLibrary e-book
Publication Manual of the American Psychological Association
--Ready Reference-- BF 76.7 .P83
APA Style Guide to Electronic References, 2012
--Ready Reference-- PN171. F56 .A63 2012; ; also available online
MLA Handbook for Writers of Research Papers
--Ready Reference-- LB 2369 .G53   

 

Subject Guide

Ben Bell