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Marketing

LibGuide to Marketing resources at Sims Memorial Library.

Statistics

For assistance with more specific research of U.S. or international statistics, data sets, or more current information, see below, in the Websites tab, or contact a librarian.

County and City Extra : Annual Metro, City, and County Data Book
--Reference Stacks-- HA 203 .C68; also available online

Demographics USA
--Reference Stacks-- HF 5415.1 .D46

Generation X : The Young Adult Market
--4th floor Stacks-- HC 110 .C6 M544

Household Spending : Who Spends How Much On What
--Ready Reference-- HC 110 .C6 H68

Market Share Reporter
--4th floor Stacks-- HF 5415.3 .M372

The Millennials : Americans born 1977 to 1994
--Reference Stacks-- HQ796 .M545 2004

The Official Guide to American Incomes: The Demographics of Who Does and Who Doesn't Have Money: With a Special Section on Discretionary Income
--4th floor Stacks-- HC 110 .I5 E98

The Sourcebook of Zip Code Demographics
--Reference Stacks-- HA 203 .S66

Statistical Abstract of the United States
--Ready Reference-- HA 202 .A33, or online

Statistical Abstracts of the World, Online Edition

 

Subject Guide

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John Kelly
Contact:
Sims Memorial Library
Room 131
(985) 549-3966